This portfolio showcases the rebranding of MAT & Fuori MAT, a remarkable concept store situated in the historic heart of Solagna, Northern Italy. With over 1500 square meters dedicated to celebrating art and culture, MAT & Fuori MAT enchants visitors with its unique blend of architectural beauty and diverse artistic expressions. The design approach encapsulates the essence of MAT as both a gallery for vintage objects collections and an event space that fosters creativity and community engagement.
The brand identity I developed harmonizes printed materials—such as posters and flyers—with a robust digital presence, including a modern website and dynamic social media designs. Through this cohesive visual language, I aimed to capture the spirit of MAT, inviting audiences to explore and connect with the rich cultural tapestry it offers.
